A clear place to start
A home screen brings the current journey and a next step together, helping patients pick up where they left off.
Founder work · Cadence Health
Nudge brings everyday support into the patient’s hands, with check-ins, progress tracking and practical learning in one place.
Explore NudgeNudge is a Cadence Health product built by Crux’s founder. It is featured here as founder product experience.



The product challenge
Patients need a place to record what they’re experiencing, find useful information and understand their progress between appointments.
Nudge brings those moments into a coherent daily experience. The product combines small, repeatable actions with a structured learning journey, designed for use on a phone.
Inside the product
A home screen brings the current journey and a next step together, helping patients pick up where they left off.
Patients can record symptoms, weight and their treatment experience, building a history they can return to over time.
A programme timeline and topic library organise information about treatment routines, food, movement and wellbeing.
A responsive app brings learning and tracking together in the same experience, with short interactions that work on a phone.
What this brings to Crux
Building Nudge meant shaping the service, designing the patient journey and developing the software behind it. It is the same combination we bring to patient portals, companion apps and ongoing support services.
The work reaches beyond individual screens: what someone sees first, how they return, and how the pieces fit into a useful whole.
Your patient experience
A patient portal, an app or a clearer journey.
Let’s work through what your service needs.